1. Peggy MacePRO
    COO and Senior Agent, Outlook Life, All 50 States
    The face amount of your life insurance policy is the amount your beneficiary would receive if you died, also called the death benefit. It is the amount of coverage you applied for, in Term insurance (as long as the Term was not decreasing Term, in which case the face amount would decrease over time). With permanent in insurance, the face amount might grow.
    Answered on July 1, 2013

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